...Because emails and email design[er]s need love too

Design Inspiration: 5 Examples of Successful Promotional Emails

Posted: August 13th, 2012 | Author: | Filed under: fashion, list, promotional, topics of design | Tags: , , , , , , , , , , , , | No Comments »

Design Inspiration: 5 Examples of Successful Promotional Emails

We live in a promotional world.

Since the economies around the world have changed in the past five years there has been a push toward focus on promotions and sales. Consumers are looking for value in their purchases and perceived value comes from getting discounts.

What’s difficult for designers is coming up with unique promotional emails designs. For product-focused emails there are usually photographs and images to use. As a designer it’s a little easier to get creative, but with a promotion or discount there can be a lack of focus. Read the rest of this entry »


10 Ways Mobile Changes Email Design

Posted: July 23rd, 2012 | Author: | Filed under: resources & articles | Tags: , , , , , , , , , , , , , , , , , | No Comments »

10 Ways Mobile Changes Email Design

Mobile is a big shift in the way people consume information.

Businesses, organizations and anyone that sends emails will need to figure out how to best earn the attention of mobile users. People are using their phones, smartphones, tablets, and other variations of mobile devices to open their inboxes.

As consumers access email more with their mobile devices it becomes necessary for email marketers and designers to understand how to best design email to earn attention and sales. Read the rest of this entry »


An Very Animated Valentine’s Day – VDAY Email Designs

Posted: February 14th, 2012 | Author: | Filed under: accessories, bath & body, fashion, holiday, illustrative | Tags: , , , , , , , , , , , | No Comments »

Valentine's Day Animated Emails

I’ve never seen so many animated emails for one occasion before, I wonder whats the thinking behind that. From the subtle to the extreme, here are a few that stood out: Read the rest of this entry »


You Got Me At Super-Duper-Cute-Groundhog-Picture: Old Navy’s Groundhog Day Email Design

Posted: February 2nd, 2012 | Author: | Filed under: fashion, holiday | Tags: , , , , , , , , , , , , , | No Comments »

Old Navy's Groundhog Day Email Design Preview

A email from another one of my favorite (email design) brands: Old Navy. Here’s their Groundhog Day Email titled “Groundhog Day Gift! Take 15% Off Today Only.” First of all, they were the only company Read the rest of this entry »


Simple & Sweet: Juicy Couture’s Sweater and Handbags Email

Posted: February 1st, 2012 | Author: | Filed under: fashion | Tags: , , , , , , , , , , , , , , , , | No Comments »

Juicy Couture Handbag & Sweater Emails - Thumbnail

Two of my favorite emails from one of my favorite (email design) brands. The first, titled “It’s in the (leather) bag!” sent on Sept 7th, 11, and second, the titled “Track Chic | The Margot Jacket” sent Jan 19, 12. Interestingly enough, they increased the artwork space from approximately 660px to 725px wide. Adapting to the trend of larger screens? Read the rest of this entry »