...Because emails and email design[er]s need love too

Contrast and Montage: Sephora’s “The Big Reveal”

Posted: June 11th, 2011 | Author: | Filed under: bath & body, social media | Tags: , , , , , , , , , , | No Comments »

Sephora's The Big Reveal

Sephora’s “The Big Reveal” email, titled “Look inside…”. What tantalizing title and what pictures shiny products I want to purchase immediately. As I’ve mentioned before in the Why Reviews Help post, consumers are paying a lot more attention to what their fellow shoppers are recommending. This email combines that human element with a large impactful montage READ MORE…


User Reviews – The Body Shop: Five Stars…

Posted: April 13th, 2011 | Author: | Filed under: bath & body, social media | Tags: , , , , , , , , , , , , , , , | No Comments »

The Body Shop Email: Review and Save - Thumbnail

The Body Shop’s March 22nd Email, titled “Write a Review and enjoy 10% OFF your next online order!” More and more large companies are moving towards including reviews on their product pages, much like the online marketplace giant Amazon.com. Consumers love reading reviews and READ MORE…